Decoding Zohran Mamdani's Sartorial Choice: What His Suit Tells Us Regarding Modern Manhood and a Shifting Society.

Growing up in the British capital during the noughties, I was always immersed in a world of suits. They adorned City financiers hurrying through the financial district. They were worn by fathers in Hyde Park, playing with footballs in the golden light. At school, a cheap grey suit was our required uniform. Historically, the suit has functioned as a uniform of gravitas, signaling power and professionalism—traits I was expected to embrace to become a "man". Yet, before recently, my generation appeared to wear them infrequently, and they had largely disappeared from my mind.

The mayor at a social event
Mamdani at a film premiere afterparty in December 2025.

Then came the incoming New York City mayor, Zohran Mamdani. He was sworn in at a private ceremony dressed in a subdued black overcoat, pristine white shirt, and a distinctive silk tie. Riding high by an ingenious campaign, he captivated the public's imagination like no other recent mayoral candidate. But whether he was cheering in a music venue or attending a film premiere, one thing remained mostly constant: he was almost always in a suit. Loosely tailored, modern with unstructured lines, yet traditional, his is a typically professional millennial suit—well, as typical as it can be for a cohort that rarely chooses to wear one.

"This garment is in this strange place," notes men's fashion writer Derek Guy. "Its decline has been a slow death since the end of the second world war," with the real dip arriving in the 1990s alongside "the rise of business casual."

"Today it is only worn in the most formal settings: weddings, memorials, to some extent, legal proceedings," Guy states. "It is like the kimono in Japan," in that it "essentially represents a custom that has long ceded from daily life." Many politicians "don this attire to say: 'I am a politician, you can have faith in me. You should vote for me. I have legitimacy.'" But while the suit has historically signaled this, today it enacts authority in the hope of gaining public confidence. As Guy elaborates: "Because we are also living in a liberal democracy, politicians want to seem relatable, because they're trying to get your votes." In many ways, a suit is just a nuanced form of drag, in that it performs manliness, authority and even closeness to power.

Guy's words resonated deeply. On the rare occasions I require a suit—for a ceremony or formal occasion—I dust off the one I bought from a Japanese retailer several years ago. When I first selected it, it made me feel sophisticated and expensive, but its slim cut now feels passé. I imagine this feeling will be all too familiar for many of us in the diaspora whose parents come from somewhere else, particularly global south countries.

A cinematic style icon
Richard Gere in the film *American Gigolo* (1980).

It's no surprise, the working man's suit has fallen out of fashion. Similar to a pair of jeans, a suit's shape goes through trends; a particular cut can therefore characterize an era—and feel rapidly outdated. Consider the present: looser-fitting suits, reminiscent of Richard Gere's Armani in *American Gigolo*, might be trendy, but given the price, it can feel like a considerable investment for something destined to fall out of fashion within five years. Yet the appeal, at least in some quarters, endures: recently, major retailers report suit sales rising more than 20% as customers "shift from the suit being everyday wear towards an appetite to invest in something special."

The Symbolism of a Mid-Market Suit

Mamdani's preferred suit is from a contemporary brand, a Dutch label that sells in a mid-market price bracket. "He is precisely a product of his background," says Guy. "In his thirties, he's not poor but not exceptionally wealthy." Therefore, his moderately-priced suit will appeal to the group most likely to support him: people in their thirties and forties, university-educated earning professional incomes, often frustrated by the expense of housing. It's exactly the kind of suit they might wear themselves. Not cheap but not extravagant, Mamdani's suits arguably align with his stated policies—which include a rent freeze, building affordable homes, and fare-free public buses.

"You could never imagine Donald Trump wearing Suitsupply; he's a luxury Italian suit person," observes Guy. "He's extremely wealthy and grew up in that New York real-estate world. A status symbol fits seamlessly with that tycoon class, just as attainable brands fit well with Mamdani's constituency."
A controversial suit color
A former U.S. president in a notable tan suit in 2014.

The history of suits in politics is long and storied: from a former president's "shocking" tan suit to other national figures and their suspiciously impeccable, custom-fit appearance. As one UK leader discovered, the suit doesn't just clothe the politician; it has the power to define them.

The Act of Normality and A Shield

Maybe the key is what one academic calls the "performance of ordinariness", summoning the suit's historical role as a standard attire of political power. Mamdani's specific selection leverages a studied understatement, neither shabby nor showy—"conforming to norms" in an inconspicuous suit—to help him connect with as many voters as possible. But, some think Mamdani would be cognizant of the suit's historical and imperial legacy: "This attire isn't neutral; historians have long noted that its contemporary origins lie in imperial administration." It is also seen as a form of protective armor: "I think if you're from a minority background, you might not get taken as seriously in these white spaces." The suit becomes a way of signaling legitimacy, perhaps especially to those who might question it.

This kind of sartorial "code-switching" is not a recent phenomenon. Indeed historical leaders once donned formal Western attire during their formative years. These days, other world leaders have started exchanging their typical fatigues for a dark formal outfit, albeit one lacking the tie.

"Throughout the fabric of Mamdani's image, the struggle between belonging and otherness is apparent."

The suit Mamdani chooses is deeply symbolic. "Being the son of immigrants of Indian descent and a progressive politician, he is under scrutiny to meet what many American voters expect as a sign of leadership," notes one author, while simultaneously needing to walk a tightrope by "avoiding the appearance of an establishment figure selling out his distinctive roots and values."

Modern political style
A contemporary example of political dress codes.

But there is an sharp awareness of the different rules applied to who wears suits and what is read into it. "This could stem in part from Mamdani being a younger leader, able to assume different personas to fit the situation, but it may also be part of his multicultural background, where adapting between cultures, traditions and attire is common," it is said. "Some individuals can remain unremarked," but when others "attempt to gain the authority that suits represent," they must meticulously navigate the expectations associated with them.

In every seam of Mamdani's public persona, the dynamic between belonging and displacement, inclusion and exclusion, is visible. I know well the awkwardness of trying to fit into something not built for me, be it an inherited tradition, the society I was born into, or even a suit. What Mamdani's sartorial choices make clear, however, is that in politics, image is not neutral.

Joyce Hall
Joyce Hall

A passionate gamer and writer sharing unique perspectives on gaming culture and technology.